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Managing Transformation Feature Editorial
July 21, 2010
How Can Business Consulting Services Help You Maximize Network Value?
By Susan J. Campbell, TMCnet Contributing Editor
For a number of businesses throughout the world, it is difficult to make changes from processes in place that have worked for a number of years. This is especially true in the telecommunications space. For mobile operators, they may not have been in business as long as say, the telephone company, but even a few years can seem like a lifetime when it comes to business practices.
Network operators – especially in the mobile space – are facing new challenges today and many find themselves unable to cope with the challenges alone. These challenges are demanding changes in the complete business model and the approach to delivering services to consumers. An inability to change with consumer trends can quickly drive the network operator out of business.
Business consulting services, however, may offer a way to stay afloat and emerge more profitable on the other side. Any network operator in business today has invested considerable time and capital into the network. As a result, one of the priorities is to get the most value out of that network. If the operator isn’t responding to consumer demands appropriately, the network holds little value in the market.
By turning to a provider such as Alcatel-Lucent (News - Alert), business consulting services can take the operator to the whole new level required for market success. Business consulting services can help the network operator and service provider make the right move toward transformation. This is a journey, of course, and one that must be mapped according to the needs of the business and the customer.
Clearly defining both is where business consulting services – such as those offered by Alcatel-Lucent – can lend considerable value. Alcatel-Lucent can offer such services as assessment, planning and roadmap services to help the network operator to meet their needs. Services can also include strategy, operations and technical consultation that will allow the company to strategically guide the network operators into the right transformation. In the process, the network operator can assess the network’s quality of service and the impact on business performance; gain a detailed analysis and set of recommendations to reduce footprint, consolidate site and real estate values.
The operator will be able to gain the necessary knowledge to build the business case for reducing cost per bit and design backhaul solutions.Business consulting services can also provide guidelines for building sustainable energy solutions and a methodology framework for capturing requirements and priorities, as well as designing and planning predictable transformation and migration.
As network operators and service providers set to embark on new challenges in an every-changing market, the ability to change along with demands will help the operator to gain the most value out of the current network and other implementations moving forward.
Susan J. Campbell is a contributing editor for TMCnet and has also written for eastbiz.com. To read more of Susan’s articles, please visit her columnist page.
Edited by Erin Harrison
