A partnership between Orange and CANAL+ AFRIQUE on mobile payment
(M2 PressWIRE Via Acquire Media NewsEdge) CANAL+ AFRIQUE and Orange have signed a partnership offering CANAL+/CANALSAT subscribers in Africa a convenient way to pay their subscription fees with their mobiles, using Orange's mobile payment service.
CANAL+/CANALSAT subscription fee payment using Orange Money will be launched in Madagascar in June 2012, so all Malagasy subscribers who are both CANAL+/CANALSAT and Orange customers with an Orange Money account will be able to pay their subscription fees easily and directly from their mobiles, and enjoy great flexibility and instant delivery of their favourite TV programmes.
Orange Money is the mobile phone payment service designed by Orange to meet the needs of its customers in Africa and the Middle East. It provides Orange subscribers with functions such as money transfers from mobile to mobile, bills payment, withdrawal services and cash deposits with networks of registered agents, as well as paying for goods and services with certain businesses.
Orange Money is making life easier for a large number of people in Africa where 60% of the population has a mobile phone but less than 10% has a bank account. It has been launched in nine countries so far: Botswana, Cameroon, Côte d'Ivoire, Kenya, Mali, Madagascar, Mauritius, Niger and Senegal, and has already reached over 3.5 million customers.
CANAL+ AFRIQUE, present in more than 20 countries in sub-Saharan Africa, provides its subscribers with a variety of TV channels packages, which can either be prepaid or paid through direct debit. The majority of users opt for the prepaid formula which helps them control their spending, but which means they have to go to a retailer to renew their subscription. Orange Money will provide added comfort and flexibility for these customers by providing a way for them to pay their bills anytime, anywhere, with almost instantaneous service activation.
In addition to Madagascar, by the end of 2012, this mobile payment service will be offered to CANAL+/CANALSAT subscribers in various African countries where the Orange money service is already available.
Guy Lafarge, President of CANAL+ OVERSEAS, declared: "We are very pleased with this partnership with Orange on mobile payment. With Orange Money, we will provide our subscribers with an innovative and simple means of payment which is both quick and secure."
"This agreement with CANAL+ AFRIQUE, a major player in the world of digital content, is another example of our resolve to continually broaden the range of Orange Money services to make life easier for our customers," said Marc Rennard, Executive Director responsible for Africa, Middle East and Asia. "Thanks to the different partnerships based around Orange Money, we wish to improve the lives of our customers by providing them with a quick and simple means of accessing all services, on a day to day basis."
about CANAL+ AFRIQUE
CANAL+ AFRIQUE is Pay-TV operator in Africa. Present in over 20 countries in Central and West Africa, CANAL+ AFRIQUE commercializes the CANALSAT package, made up of over 80 TV channels and radio stations, including a great variety of national and private African channels.
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France Telecom-Orange is one of the world's leading telecommunications operators with 172,000 employees worldwide, including 105,000 employees in France, and sales of 45.3 billion euros in 2011. Present in 35 countries, the Group had a customer base of 226 million customers at 31 December 2011, including 147 million customers under the Orange brand, the Group's single brand for internet, television and mobile services in the majority of countries where the company operates. At 31 December 2011, the Group had 167 million mobile customers and 14 million broadband internet (ADSL, fibre) customers worldwide. Orange is one of the main European operators for mobile and broadband internet services and, under the brand Orange Business Services, is one of the world leaders in providing telecommunication services to multinational companies.
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