STRATEGY ANALYTICS: Strategy Analytics: Mobile Unified Communications Market Driven by Workforce Mobilization & BYOD; Global Mobile UC Market Hits $4.4 Billion in 2011, Up 17 Percent
(M2 PressWIRE Via Acquire Media NewsEdge) Boston, MA -- As Mobile World Congress 2012 attendees explore the show theme "Redefining Mobile" in Barcelona, mobility is redefining unified communications (UC) to reach the working majority on a global scale. The proliferation of smartphones, tablets and laptops used for business will help unified communications reach its potential for mobile users in 2012. With touch displays, video conferencing, application support and integration, as well as the choice for on-premise or cloud-based UC, smartphone, tablet and laptop users will be able to experience the full range of UC functionality, according to the latest Strategy Analytics Mobile Workforce Strategies (MWS) report, "Mobile Unified Communications Market Analysis: Rise of Smartphones and Tablets in the Enterprise Drives the Need for Mobile Collaboration."
"Now that one out of every three workers in the global workforce is mobile, any communications solution without mobile at its core neglects real business requirements," said Gina Luk, Senior Analyst of Mobile Workforce Strategies and author of this report.
"Except for road warriors and call center workers, Unified Communications has long been considered a bit of a luxury for workers in most organizations. Mobile UC will become a necessity for many more workers across enterprises in response to the growing needs of the more than 500 million smartphone and tablet business users in 2012. Corporate IT and mobile operators should proactively deliver flexible, cost-effective solutions with compelling user experiences, rather than wait for calls for help from business users," added Mark Levitt, Director of Enterprise Software and Communications.
About Strategy Analytics
Strategy Analytics, Inc. provides timely and actionable market intelligence focused on opportunities and disruptive forces in the areas of Automotive Electronics and Entertainment, Broadband Connected Home, Mobile & Wireless Intelligent Systems and Virtual Worlds. Headquartered in Boston, MA, with offices in the UK, France, Germany, Japan, S. Korea and China, Strategy Analytics works with clients through annual multi-client services, management team workshops and custom consulting engagements.
For more information, please visit www.strategyanalytics.com/
CONTACT: European Contact: Gina Luk, +44(0) 1908 423 632, GLuk@strategyanalytics.com Other Contacts: Mark Levitt, +1 617 614 0740, MLevitt@strategyanalytics.com
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